Biography

PNKSLM Recordings proudly present "Normal Song" from rising stars of the Swedish indie scene 7ebra. 7ebra, twin sisters Inez and Ella Johansson, are back with new music for the first time since the release of their critically acclaimed debut album Bird Hour in May 2023. New single "Normal Song", is a natural continuation thematically from "Bird Hour", with the new single finding the duo not only embracing their melancholy, but celebrating it.

"I see the song being about trying to please everyone but failing, having a lot of things that need to get done, but all you want to do is close yourself off and cry in the corner" explains singer Inez. "But then you think about it and say no, actually, I shouldn't have to suppress this despair I'm feeling - I wanna cry in an open field. It's normal to feel these things and you don't have to hide it, if you don't want to."

"When we originally had the idea for the song, it was sort of a lighthearted joke actually" continues Ella. "But it quite quickly resonated with us, and we realized that this could maybe turn into a proper song. We recorded it with Jens Lindgård at Gula Studion here in Malmö, and I think his production matches the story and juxtaposition of the song perfectly. On first listen it maybe sounds like a lighthearted festival banger, especially with the big pumping chorus, but then you realise it's actually quite sad."

"Normal Song" is out now digitally and is also set to be released on limited edition 7" vinyl on July 5th alongside the brand new "Daybreak" via PNKSLM Recordings. 7ebra is also heading out on tour in May supporting Arab Strap on a week-long UK tour as well as visiting Denmark together with Kindsight, with more tour dates to follow soon.

Contacts

UK/EU Press: lewis@supercatpr.co.uk
US Press: nathan@riotactmedia.com
Live Bookings: owaine@freetradeagency.co.uk
US/NA sync & licensing: carter@rollogrady.com
ROW sync & licensing: kiran@agsyncmusic.com
Other: 7ebra@PNKSLM.com